Brazilian Internet Opportunities for Audacious Providers

Since the 1990s the Brazilian Internet has followed the global trend and has grown continuously . Today its use is considered indispensable as a means of communication, without which it is not possible to perform a significant portion of services. Although more people in Brazil have access to the internet each year, there are still structural problems that make digital inclusion difficult, especially in the most remote regions of the country. Faced with this, companies working in the provider sector have a great challenge to overcome . However, far from being a simple obstacle, digital inclusion can also be seen as an opportunity, especially for regional providers. However, that doesn’t mean it’s easy. In reality, the challenges are many and complex, ranging from the lack of structure in many regions of Brazil, to bureaucratic problems in relation to the laws, in addition to the lack of professionals.

But especially in a scenario where online presence has become crucial for companies and people, it is possible to turn each of these obstacles into opportunities for growth. As? That’s what we’ll see next. Challenges and legal issues Knowing well the laws that regulate the Brazilian internet is strictly necessary for a Argentina Phone Number investment in the provider sector. Two great examples are the MCI (Marco Civil da Internet) and the LGPD ( General Data Protection Law ). In force since June 23, 2014, the MCI brings the so-called principle of neutrality. It prohibits different tariffs from being charged according to the type of use made by the Internet user, as long as he is not violating any of the prescribed rights and duties. However, this legislation has some loopholes. For example: in state bodies, there are no laws that adapt these principles to the reality of each state.

This generates an imbalance, because although neutrality is prescribed in the MCI, it is not actually put into practice, as economic realities are not “neutral” in each state. The General Data Protection Law, in force since August 2020, presents even more pronounced contradictions. Created to establish legal security in the digital world, one of the main points of the LGPD is the defense of citizens’ consent to the use of their personal data. With recent and complex legislation, to deal with the legal issue, it is necessary that the provider has good legal advice, which is up to date with all legal requirements and avoids costly inconveniences, such as fines imposed due to non-compliance with rules. . But it’s not just about avoiding losses: with a competent legal team, the provider turns obstacles into opportunities, and acquires transparency as a differential, something highly valued by clients.